W1 – ‘Welcome to convergence culture’
Interesting reading. Nice and easy to read as well.
What stands out for me is that at the moment convergence is happening with the content while we seem to have more devices to access that content on. But if you think about it, the content isn’t converging as much as different devices having the new ability to access that same content. For example, using your mobile to access your emails.
Jenkins also points out that convergence is a as much about culture and society as it is about technology. This is a really good observation, because if people aren’t ready to receive movies on their mobile or have access to ondemand movies then the technology is useless.
Convergence is an ongoing process between technology and media, media and consumer, and consumer and technology.
