W3 – The Media and Communications in Australia 6, 7, 15, 18
New word: oligopoly – A market condition in which sellers are so few that the actions of any one of them will materially affect price and have a measurable impact on competitors.
CH 6
- newpaper readership in decline
- quality journalism is supported by taxpayers (ABC) or by classifieds cashcow or ‘rivers of gold’
- so what’s happening to classified ads with the internet, especially ebay? is this the end of quality journalism?
CH 7
- communications companies such as Telstra branching out into content, Sensis, Foxtel, online AFL rights etc
- will privitisation of Telstra make profit number one over service to rural Australi?
- 25,000 Telstra job cuts in 90s to be more internationally competitive
CH 15
- internet use on the way up (duh)
- existing brands (like ninemsn) used to make browsing (who uses the term surfing or cyber anymore anyway?) easier and less daunting for new users
- new cultures emerged from the internet, chatting, blogging, photo sharing, video sharing, netcelebs
CH 18
- new media allows for interactivity, control of content, brings with it a new set of standards and rules for different technologies: for example most blogs follow similar structure in posts, once something has a label people behave to the constraints of that label to accepted norms
- is new media one form of media, or is it in fact too much of an umbrella term encompassing many forms of separate media? is even the web too much of a blanket term in reguards to the radically different types of websites and web ‘platforms’ out there? is flickr in a world of it’s own? how about youtube?
- do users develop the culture and then it’s marketed back at users or do the corporations come up with the culture and market it to the users, or is it a bit of both? why has WAP failed and SMS succeeded?
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