W6 – Piracy is Good? Hyperdistribution
- media in the future see tv networks dish out content with immediacy, news, sport, live content because the ’superdistribition’ of the net (bit torrent) will take over for other programming
- until an itunes like service comes out for video, people will pirate it through bit torrent. a consistent and easy to use interface is required
- word of mouth, or adhoc social networks currently help us choose which media to consume (watercooler talk) this is also needed for digital media along with advertising
- talks of using a mobile phone to ‘rate’ a movie, so it can be shared with friends. this sounds good in theory but isn’t the fun of talking about a movie, the experience of actually talking to a real person?
- news organisations now have many people at each end (camera man, reporter, editor, anchor person etc) so does that change how news is perceived?
- napster lost out, but P2P has expanded
- buying a song (or any form of media) should allow you to remix it, ringtone it etc for your own non commercial purposes
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